You are the CEO of Elegant Electronix and you are contemplating expanding in Japan .You have all the resources to start from scratch in that country .Discuss the many advantages to initiating , continuing and or expanding international operations. outline disadvantages also
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You are the CEO of Elegant Electronix and you are contemplating expanding in Japan .You have all the resources to start from scratch in that country .Discuss the many advantages to initiating , continuing and or expanding international operations. outline disadvantages also
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- Your friend, Nasir Ahmad, has his own firm manufacturing beverages such as cordials, juices and soda drinks. Yesterday, he met up with you to ask your opinion regarding increasing his firm’s profitability and profit growth. Expanding internationally is one of his options; however Nasir does not know how global expansion can actually increase the value of his products and his firm other than by the increasing sales and volume of his products from international markets. Explain to Nasir two ways how global expansion can create value and increase profit and profit growth for his company in the future.)Can you give me some ideas of what industry i should use for my global venture assignment? The assignment is below: Research and select the industry you want to write your global business venture marketing plan about and describe that venture in sufficient detail to be understood in a business context by the reader. This can be a new or existing company, product, or service, but your goal is to launch some type of innovative business, product, or service either as an original new business or as an original part of an existing business or organization (see project instructions). Frame this discussion using the 5-C model presented in Figure 2.2 on page 34 and related textbook discussion. The more elaboration you present in this post, the more likely you are to exceed expectations grade-wise. (2) Conduct a situation overview analysis for your proposed business venture using Figure 2.8 (p.44) and related textbook discussion. Include an analysis of all macroenvironment variables…A chain of well-known surf wear stores is considering expanding to international markets, but they are unsure whether this is a good idea for their business - can you help them decide? Excerpts from the Manager's Meeting Britney: Thanks everyone for coming to the meeting. As you know, the company has been considering international expansion and I would just like to gather your thoughts. Eddie: I think it's a bit early for us. There are plenty of growth opportunities throughout the country for new store locations. There are plenty of large coastal towns and not to mention potential opportunities in major interstate cities. Anna: Yes, we've got plenty of choices, but what's the best opportunity for the future? The Asian markets are starting to grow strongly and many companies are looking to enter them, I don't think we can afford to be a late entrant.
- You work for a company that designs and manufactures personal computers. Your company’s R&D centre is in Michigan. The computers are manufactured under contract in Taiwan. Marketing strategy is delegated to the heads of three regional groups: a North American group (based in Chicago), a European group (based in Paris), and an Asian group (based in Singapore). Each regional group develops the marketing approach within its region. In order of importance, the largest markets for your products are North America, Germany, Great Britain, China and Australia. Your company is experiencing problems in its product development and commercialization process. Products are late to market, the manufacturing quality is poor, costs are higher than projected, and market acceptance of new products is less than hoped for. What might be the source of these problems? How would you fix them?You have been hired by a company to lead its local and international expansion efforts. Considering that the company already has products which its markets on a small scale locally, it has become imperative that it makes additions to its current product variants, as well as promote these new and existing products in markets other than its existing markets. Propose four relevant strategies and the key marketing mix decisions you have to make in achieving its expansion objectives.Talk about Apple Corporation that franchises in USA and internationally. What works and what doesn't work when you take a USA firm and sell it in the global environment?
- Report what Walmart is doing in international operations. Chart this segment of the firm's revenues and profits. Does Walmart have international joint ventures? Strategic alliances? What plans does Walmart have for continued multinational expansion? What are its competitors doing? How long has the firm been involved in international operations? What impact does this appear to have on stock price performance? Use chapter 27 of your text and discuss the challenges of multinational operations for Walmart.You have been hired by KOKO MESSIAH group to lead its local and international expansion efforts, considering the KOKO MESSIAH group already has products which its markets on a small scale locally, it has become imperative that it makes addition to its current product variants, as well as promote these new and existing products in markets other than it's existing markets, propose four relevant strategies and the key marketing mix decisions you have to make in achieving it's expansion objectives.You are an SME (Small and Medium Enterprise) specialising in footwear in South Africa. You haveplanned to open a branch office in Kenya as part of your expansion plan. Critically discuss the advantagesand disadvantages/challenges you can face in your international operation. (Your response shouldprovide relevant examples)
- How to elaborate the points as below: Entry Mode Advantage Disadvantage Exporting The business can choose his representative in the foreign market. This also helps the business to test if its product will be a success For physical business, this is a costly strategy. A lot of research for the representatives has to be done. Licensing The company can get vertical integration without heavy capital investment. The company will not have control over the use of its intellectual property by the Licensor. Franchise This is a low cost strategy and the franchisee has the knowledge of the local market. This is a source of passive income. There is less control over the operations of the franchise partner. The franchisees can learn from your business and become competitors in future. Joint Ventures The business can leverage the expertise of the joint partner. Transfer of technology and assets is easier. Internal clashes can happen sue to changes in culture…Consider an internet or e-commerce company that sells exclusively in your country (domestic market, i.e. Turkey, Spain etc.) but wants to expand globally. What kind of strategy would you recommend for their initial expansion? What are some of the factors they should consider in pursuing this expansionChina and India have been the world's fastest-growing economies in recent years, and Brazil is becoming a major force in international commerce. Write a short essay that summarizes how these three countries are changing the landscape of international business, and describe the arena in which each excels. Then choose some type of business that you would like to be involved in, and describe how and why you, as a manager in that business, would choose to work with other organizations in one of these three countries.