Which of the following statements about advertising accuracy and clarity is true according to the Canadian Code of Advertising Standards? Select one: a. Advertisements may contain inaccurate or deceptive claims, but they must not omit relevant information. b. Advertisements must not contain inaccurate or deceptive claims, but they may omit relevant information. c. Advertisements must not contain inaccurate or deceptive claims, and they must not omit relevant information. d. Advertisements must not contain deceptive claims, but they may contain inaccurate claims. Why is it important to provide clear objectives in a performance appraisal program? Select one: a. To improve communication b. To identify individual training needs c. To ensure brokers/agents are aware of the brokerage's expectations d. To evaluate performance for compliance and legality

Which of the following statements about advertising accuracy and clarity is true according to the Canadian Code of Advertising Standards? Select one: a. Advertisements may contain inaccurate or deceptive claims, but they must not omit relevant information. b. Advertisements must not contain inaccurate or deceptive claims, but they may omit relevant information. c. Advertisements must not contain inaccurate or deceptive claims, and they must not omit relevant information. d. Advertisements must not contain deceptive claims, but they may contain inaccurate claims. Why is it important to provide clear objectives in a performance appraisal program? Select one: a. To improve communication b. To identify individual training needs c. To ensure brokers/agents are aware of the brokerage's expectations d. To evaluate performance for compliance and legality

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter17: Advertising And Public Relations

Section17.2: The Rise Of Native Advertising

Problem 1C

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