Answered: What types of products would you use…

What types of products would you use demographic segmentation for?How about psychographic segmentation? Explain how these products differ.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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What types of products would you use demographic segmentation for?
How about psychographic segmentation? Explain how these products differ.

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