CHOOSE ONE OF THE VALS SEGMENTS AS A POTENTIAL TARGET MARKET FOR EACH OF THE FOLLOWING OFFERING AND EXPLAIN YOUR CHOICES: SUV AND NEW SMART PHONE

Which marketing philosophy focuses more on the manufacturer and not the customer?   Question 8 options:   a)  Production orientation   b)  Demand Orientation   c)  Market Orientation   d)  Societal Marketing Orientation

Mindy immigrated to Canada when she was 10. She bought her first washing machine in her 30s, but still washes all her white clothes by hand like she did in her old country. They believed that the best wash came by hand. What affected Mindy’s consumer buying process?   Question 3 options:   Cultural values   Social Class    Social influencers   Subcultur

Market Segmentation for Keurig coffee machine. Include geographic, demographic, psychographic, and behavioral