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What is the main problem with KFC's Approach to China?
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- 18. Choose one example of a Foreign Market Entry Mode and explain how you understand that particular mode of entry into a foreign market works.Which one of the following is NOT a reason a company decides to enter foreign markets? A) To spread business risk across a wider geographic market base B) To build the profit sanctuaries necessary to wage guerrilla offensives against global challengers endeavoring to invade its home market C) To capitalize on company competencies and capabilities D) To gain access to more buyers for the company's products/servicesE) To achieve lower costs and enhance the firm's competitivenessProvide at least two (2) examples/case studies of international modes of entry utilizedby multinational corporations in Thailand, Malaysia and South Korea that havesucceeded or failed. The name of the multinational must be clearly stated in eachexample. Be sure to state the mode of entry utilized in each example in each country.Why do you think they would have succeeded or failed in each example included?
- 1. illustrate the flow and give a full explanation of when a firm is interested in entering a foreign market.Identify and discuss two modes of entry that have been used by Fitbit when entering foreign markets and explain the reasons behind their international strategy. Answer this question in 400 words.Would licensing the Airbnb business system to othercompanies have been a better way to establish the brand invarious countries? Why or why not
- What are the Global Trade and Foreign Direct Investment of LG Electronics?7. List disadvantages for a domestic economy and the citizens of home country that come as a result of Firm's decision to go global. How could the Firm mitigate these disadvantages?What aspects of international marketing are most affected by political instability in a country? Describe the risk reduction process that some firms follow.