Which of the following is Not a challenge presented by the product life cycle that a firm must face? a) All products eventually decline. b) Changes tastes, technologies and competition affect the marketing of the product as it passes through lifecycle stages. c) A firm must be good at developing new products to replace aging one d) It is difficult to plot the stages as a product goes through them.
Which of the following is Not a challenge presented by the product life cycle that a firm must
face?
a) All products eventually decline.
b) Changes tastes, technologies and competition affect the marketing of the product as it
passes through lifecycle stages.
c) A firm must be good at developing new products to replace aging one
d) It is difficult to plot the stages as a product goes through them.
The product life cycle is the distance of time from when a product is begin introduced to the customers' market up until it reduces or is no longer being sold. The product life cycle can be divided into various stages such as development, introduction, growth, maturity, saturation and decline stage. This product life cycle is typically utilized to determine when it is appropriate to enlarge advertising, explore brand new markets, pricing adjustments and redesign packaging. This life cycle of the product plays an analytic role in marketing strategy.
Step by step
Solved in 2 steps
