Reviews and ratings can help us achieve: *you may choose more than one* A. Social proof B. Magnet content C. Monitor content D. All of the above
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3. Reviews and ratings can help us achieve: *you may choose more than one*
A. Social proof
B. Magnet content
C. Monitor content
D. All of the above
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- 7. Which of the following is the process or activities by which a company adds value to an article, including production, marketing, and the provision of after-sales service?A. Supply chain B. Value chain C. Business model D. PrototypeTo help you collect the most useful data for your mar-keting plan, develop a three-column table: 1 In column 1, list the information you would ideallylike to have to fill holes in your marketing plan. 2 In column 2, identify the source for each bit of in-formation in column 1, such as doing an Internet search, talking to prospective customers, lookingat internal data, and so forth.3 In column 3, set a priority on information you willhave time to spend collecting by ranking each item: 1 = most important; 2 = next most impor-tant, and so forth.John deposited 5000 OMR in bank Muscat for 5 years period. This deposit is known as time deposit and it is is also called as ? a. Fixed deposits b. None of these c. Savings deposits o d. Current deposits
- 1. Product decisions affect customer a. Cost b. Benefits c. Loyalty d. Convenience 2. If a consumer buys Charmin bath tissue that is the exact same quality as a generic brand only more expensive, Charmin has created ________ with the consumer. a. Brand mark b. Brand name c. Brand equity d. Brand 3. Producing the most efficient and cost-effective version of a product describes what? a. Production orientation b. Sales orientation c. Market orientation d. Social orientation 4. Why is research critical to marketing? a. To pinpoint whether an economy is production or service oriented b. To determine if marketing activities are effective c. To determine what’s likely to be the next hot trend in marketing d. To determine basic consumer needs31. There is a danger in the use of dashboards that the company becomes too focused on tactical measures that may overshadow ____________. A. Measures of immediacy B. Measures of tenacity C. Measures of locus of control D. Measures of strategic importance E. All of these 32. There are times when marketers forget that marketing is not just a department and they fail to market the dashboard to __________. A. Customers B. Suppliers C. Key stakeholders D. The accounting group E. The finance area 33. The dashboard provides insight into the execution of critical business processes required to deliver on the _______________. A. Desired customer value propositions B. Elements of tactical numerology C. Desirable elements of diagnostic mathematics D. Suitable service message E. All of these 34. The dashboard for Apple Computers should be able to provide a read of ____________. A. The computer division’s relationship to the iPhone group B. The CEO’s efficiency in…Four (4) factors determine the usefulness of information to a manager : Namely, (a) Quality ; (b) Timeliness ; (c) Completeness ; (d) Relevance.
- 3. Discusses how these groups will be targeted (once identified), by explaining three (3) digital marketing options such as email, voice, text, app alert, app redemption token, etc. The report should be in MS Word format (or equivalent). For the purpose of this assessment, the following assumptions apply: ●95% of sales are electronic (credit card/phone), 5% are cash; ●55% of customers use a loyalty card at time of transaction; ●customers who have a loyalty card have provided credit card/phone/email details; and ●Imagine P/L has a smartphone app, which supports tokens (price discounts, etc) and alerts. 25% of customers have downloaded and use the app. Report Structure Your report should include the following sections: ●Introduction: Briefly explaining the purpose of the report ●Technology Options: Where you describe each type of technology ●Sales Solution: Where you explain how the options will increase sales ●Marketing Channels: Where you discuss how to reach customers…Which of the following accurately describes the seven tactics (7Ts) of a market offering? a) Product, service, brand, price, incentives, communication, technology. b) Product, service, brand, price, incentives, technology, distribution. c) Product, service, brand, price, technology, communication, distribution. d) Product, service, brand, price, incentives, communication, distribution.Direction Multiple Choice 1. This refers to measure of how well customer expectation from a purchased product or service have been met a.Consumer goods b. Satisfaction c.Marketing d. Brand equity 2. This is the appreciation in a brand's value from the point of view of customers. a. Brand equity b. Satisfaction c.Marketing d. Consumer goods 3 These are products whose physical characteristics are so identical, that it would be difficult, it not impossible, to distinguish one purchased from one vendor or another a. Brand equity b. Consumer goods c. Marketing d. Primary Demand 4. It is a form of communicating or promoting the value of a product, service, or brand to the consumers. a Durable b. Primary demand c. Marketing d. Consumer goods 5. This can used in marketing to describe the way in which a service capacity cannot be stored for sale in the future. Services cannot be stored, saved, returned, or resold once they have been used Once rendered to a customer, the service is completely…
- While the ability to determine your own destiny is the prime reason for SERP keyword purchase, there are other advantages to using the system. These include all but: O brand building O buying top spot for ad listing O guaranteed return on investment O optimizing keywordsFormulate the action(s) necessary for customer knowledge management. I Gathering superior customer knowledge saves a firm the effort of codifying it. II Accumulating customer knowledge facilitates efficient investment decisions by a firm. III Customer information is transformed into knowledge through systematic organisation and analysis by a firm. Choose one correct option. (a) Both I and II (b) Both II and III (c) All of the listed choices (d) I only.Requirement You are the Strategic Manager- Mark Operation (Marketing) investigation Trading Platforms 1. Request information from THREE other departments that could assist in your investigation. Please specify both the TYPE, and specific CONTENTS of the report you are requesting (Unit 3 types of output) The type of outputs are: Projection, Query respnses Special Reports decision analyses Summary and Exceptions report Detailed report, List Here is an Example of How your answered should be laid out a)Department- Research Science & Analytics (R&D) Type of output: Special Reports (Decision Analysis): As the Manager of Market Operations in the Marketing department, I would request a special report from the Research Science & Analytics department to provide a comprehensive analysis of the current cryptocurrency market trends. This report should be geared towards decision analysis, helping us make informed choices about our marketing strategies and user engagement…