Prego introduced a Pasta Bake Sauce, which called for uncooked pasta blended with pasta, sauce, meat, and cheese in a casserole. Legally, this product should only be labeled as new Multiple Choice   until its advertising had been seen by every member of its target audience.   if it was functionally the same as its salsa sauce.   as long it retained these exact product characteristics.   for the first six months that it was regularly available at a variety of grocery stores.   until a competitor such as Ragu had issued a similar product targeted to the same market.

3. You are working as a marketing consultant for a new start-up. The company seeks to establish a successful marketing strategy for their upcoming product launch. In this context, distinguish between the Marketing Mix and the Promotional Mix, and elaborate on the elements of the Promotional Mix and how they can be effectively utilized to promote the new product. Provide real-world examples to support your explanations.

Sales promotions should not be the singular tool for a promotional campaign because Group of answer choices all sales promotions have legal time limit restrictions to prevent unfair trade practices. gains from sales promotion are often temporary and sales drop off when it ends. sales promotions are too costly and soon become a financial liability. sales promotions are traditionally handled by outside firms and not the manufacturer, which often results in a significant loss of profit. consumers obtain an inflated impression of a product’s actual value or worth.

NOTE: Please explain what’s in the photo attached. Thank you

Imagine that you are working in the marketing department of a big hotel chain in Canada. How would you use the promotional mix tools to target at leisure travelers who travel for pleasure vs. companies that book hotels for their managers on business trips. Examine all five promotional mix tools, including the advantages and disadvantages of each promotional tool, and why each of them is or not a suitable tool for these two target markets.