Need the correct answer to this practice question I found online please Iggy's Ice Cream uses their slogan on the bottom right corner of each advertisement. How do future designs know where this is to be placed? It is identified in the media strategy section of the advertising plan. It is identified in the positioning statement section of the advertising plan. It is identified in the copy strategy section of the advertising plan. It is identified in the objective strategy section of the advertising plan.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter16: Integrated Marketing Communications
Section: Chapter Questions
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Need the correct answer to this practice question I found online please
Iggy's Ice Cream uses their slogan on the bottom right corner of each advertisement. How do future designs know where this is to be placed?
It is identified in the media strategy section of the advertising plan.
It is identified in the positioning statement section of the advertising plan.
It is identified in the copy strategy section of the advertising plan.
It is identified in the objective strategy section of the advertising plan.
Transcribed Image Text:Need the correct answer to this practice question I found online please Iggy's Ice Cream uses their slogan on the bottom right corner of each advertisement. How do future designs know where this is to be placed? It is identified in the media strategy section of the advertising plan. It is identified in the positioning statement section of the advertising plan. It is identified in the copy strategy section of the advertising plan. It is identified in the objective strategy section of the advertising plan.
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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing