Metropolis is currently served by four chain breakfast eateries that serve specialty croissants. There are currently two providers of croissants in the market - Baker's Score and Daily French. Below is the summary of information related to the chain eateries and croissant providers. Chains Morning Mart Brunch No. of Stores Bakery Delite Alain's Good Start 56 113 4 pack, 8 pack n/a 4 pack, 8 pack *Note: OOS are measured as a percentage of stocking stores. 75 56 What is the ACV% for Alain's? P Baker's Sales of Score Daily French Average % Out of Croissants Brand SKUs Brand SKUs Stocks (00S) for Stocked Baker's Score SKUS* 15% Total Chain Sales $300,000 $10,000 $750,000 $21,700 $400,000 $15,000 $350,000 $13,000 00% percent Stocked 4 pack, 8 pack 12 pack 4 pack, 8 pack 4 pack, 8 pack n/a 10% n/a 5% CALCULATED VARIABLE nddfc = 0.813 (81.3%)
Metropolis is currently served by four chain breakfast eateries that serve specialty croissants. There are currently two providers of croissants in the market - Baker's Score and Daily French. Below is the summary of information related to the chain eateries and croissant providers. Chains Morning Mart Brunch No. of Stores Bakery Delite Alain's Good Start 56 113 4 pack, 8 pack n/a 4 pack, 8 pack *Note: OOS are measured as a percentage of stocking stores. 75 56 What is the ACV% for Alain's? P Baker's Sales of Score Daily French Average % Out of Croissants Brand SKUs Brand SKUs Stocks (00S) for Stocked Baker's Score SKUS* 15% Total Chain Sales $300,000 $10,000 $750,000 $21,700 $400,000 $15,000 $350,000 $13,000 00% percent Stocked 4 pack, 8 pack 12 pack 4 pack, 8 pack 4 pack, 8 pack n/a 10% n/a 5% CALCULATED VARIABLE nddfc = 0.813 (81.3%)
Chapter14: Marketing Channels And Supply Chain Management
Section: Chapter Questions
Problem 15DRQ
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Transcribed Image Text:Metropolis is currently served by four chain breakfast eateries that serve specialty croissants. There
are currently two providers of croissants in the market-Baker's Score and Daily French. Below is the
summary of information related to the chain eateries and croissant providers.
Chains
Moming Mart
Brunch
No. of
Stores
56
$300,000 $10,000
$750,000 $21,700
$400,000
$15,000
56 $350,000 $13,000
113
Total
Chain
Sales
75
What is the ACV % for Alain's?
Sales of
Croissants
Bakery Delite
Alain's Good
Start
4 pack, 8
pack
*Note: OOS are measured as a percentage of stocking stores.
00% percent
Baker's
Score
Brand SKUS
Stocked
4 pack, 8
pack
4 pack, 8
pack
n/a
Daily French
Brand SKUS
Stocked
12 pack
4 pack, 8
pack
4 pack, 8
pack
n/a
Average % Out of
Stocks (OOS) for
Baker's Score
SKUs*
15%
10%
n/a
5%
CALCULATED VARIABLES:
nddfc = 0.813 (81.3%)
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