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- These are other parts of the same questionexample and definition for the following Marketing Decision Support System (MDSS) Quantitative researchQualitative researchValue appraisalEconomic costsDevelop a questionnaire designed to measureconsumer satisfaction of a clothing purchase of $100or more. Include in your questionnaire items thatmeasure the product’s instrumental, symbolic, andaffective dimensions of performance, as well as whatthe consumer wanted on these dimensions. Theninterview several consumers to obtain informationon actual performance, expected performance,and satisfaction. Using this information, determineif consumers received what they expected (i.e.,evaluation of performance) and relate any differenceto consumer expressions of satisfaction. What arethe marketing implications of your results?
- The BIR need to assess a taxpayer for payment of taxes Group of answer choices True FalseYou have been appointed as a marketing manager for Tumfwane enterpriseslimited based in Mufulira in the Copperbelt that offers hospitality services to themarket. You managing Director wants to know the consumer buying decisionprocess. Write a memo to her using an appropriate diagram to explain the buyingdecision process of a consumer? The president of a large manufacturer of household appliances that aremanufactured and sold in Zambia, has asked you to develop a system formonitoring and evaluating the impact of major environmental trends in thiscompany’s strategies and programmes. Briefly describe your proposed system interms of how you would organize your scanning activities, and evaluate the impactof each Stouffer’s foods holds a commanding share of the growing market for low-caloriefrozen entrees with its lean cuisine product line. To maintain its lead as the marketcontinues to grow, what strategic marketing objectives should Stouffer focus onand why?Please do not give solution in image formate thanku. The local supermarket buys lettuce each day to ensure really fresh produce. Each morning any lettuce that is left from the previous day is sold to a dealer that resells it to farmers who use it to feed their animals. This week the supermarket can buy fresh lettuce for $9.00 a box. The lettuce is sold for $20.00 a box and the dealer that sells old lettuce is willing to pay $2.50 a box. Past history says that tomorrow's demand for lettuce averages 260 boxes with a standard deviation of 41 boxes.
- Arrange Maslow's needs by dragging and dropping the needs in a hierarchy from the lowest order needs at the bottom of the list to the highest order of needs at the top. Self-actualization = Self-esteem = Physiological = Love and belonging = Safety needswhat are decision support systems(DSSs)? How do business use them?Please do not give solution in image formate thanku. The local supermarket buys lettuce each day to ensure really fresh produce. Each morning any lettuce that is left from the previous day is sold to a dealer that resells it to farmers who use it to feed their animals. This week the supermarket can buy fresh lettuce for $4.00 a box. The lettuce is sold for $10.00 a box and the dealer that sells old lettuce is willing to pay $1.50 a box. Past history says that tomorrow's demand for lettuce averages 250 boxes with a standard deviation of 24 boxes. How many boxes of lettuce should the supermarket purchase tomorrow? (Use Excel's NORMSINV() function to find the correct critical value for the given α-level. Do not round intermediate calculations. Round your answer to the nearest whole number.)
- The types of stories sellers can use with customers include: Group of answer choices compare and contrast stories, success stories, failure stories, a., b. c. above b. and c. above3. Which of the following negative perceptions might come from choosing to price a product too low? Choose all that apply. Group of answer choices Buying this product will make me look cheap to my friends who all have spent more money. The product is of low manufactured quality. This company just wants to make a lot of money. Buying this product would make me look pretentious — like a rich snob — trying to show off my money. This product isn't worth the price they're asking for it. The consumer cannot trust the product to deliver all the value it claims to give them.Justify why that decision model is appropriate to the problem