It was advised by an international marketing consultant to understand the cultural environment prevailing in that region for developing its international marketing strategies. Why
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An Indian FMCG major was planning to enter the Middle-East market to market its line of cosmetics and beauty products. It was advised by an international marketing consultant to understand the cultural environment prevailing in that region for developing its international marketing strategies. Why?
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- What aspects of international marketing are most affected by political instability in a country? Describe the risk reduction process that some firms follow.Explain how Ford Motor company would utilize one of the four ways to do business within the international market space (four ways: no foreign marketing, foreign marketing, international marketing, and global marketing)Many Multi-national Corporations (MNCs) have made significant cultural blunders when attempting to introduce or debut products in foreign or overseas markets. Explain the term "multi-cultural marketing" and how a multi-national corporation such as Pepsi Cola or KFC, could utilize this strategy to avoid marketing blunders when introducing new products to your country (use examples to support your answer).
- Assess the relative costs and benefits to a Multinational Enterprise of adapting its marketing strategies to suit different national cultural contexts. Use relevant examples to illustrate the discussion. If I were to use KFC as my enterprise example, how do you suggest I tackle this question?Continuing in your role as an International Marketing Consultant and using USA and Suriname conduct an analysis of the Social, cultural, political, legal, and regulatory environments and discuss the differences likely to be experienced in expanding from the home market of Guyana.Describe 2 advantages and 2 disadvantages of customized international marketing strategy.
- Describe 2 advantages and 2 disadvantages of standardized international marketing strategy.Critically evaluate the international marketing strategy of a company of your choice. It isexpected that your company will be a major multi-national company operating in most of themajor markets of the world. This assignment entails the identification of the company’s mission statement and the role ofinternationalisation in its business strategy. The main concepts of international marketingshould be applied to your case company. Your report should include:i. The company’s motives for international growthii. The markets targetediii. The methods of market entryThe implementation of the marketing mix should be discussed and the success or otherwiseof its international strategy should be evaluated.Hello, can you help me answer this question in min 900 words please? "Why is it important for international marketers to undertake a political risk analysis?" This is a question for my international Marketing course. Thanks in advance!
- Your business is attempting to expand into Japan. Explain how culture can affect each of the 4 Ps in an international marketing context for a business expanding to Japan.International Marketing is best defined by the following statement (choose the most accurate answer) Question 20 options: a) The act of marketing across borders. b) Marketing between countries and within each country. c) Identifying, understanding and satisfying global customer needs better than the competition. d) Coordinating marketing activities e) It is a task of responding to the uncontrollable factors in a Form's environment, while manipulating the controllable factors. f) All of the aboveWhat attributes should an international marketing manager acquire?