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1. Is Jet com a potential concern for Amazon? Why or why not?
2. Given the importance of understanding the external environment, why do some firms fail to do so?
3. Provide examples of firms that did not understand their external environment?
4. What were the implications of the firm's failure to understand that environment?
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- What was the author expressing in Chapter 3 and Chapter 4 of Strategic Management by Reed Kennedy. https://doi.org/10.21061/strategicmanagement CC BY NC-SA 3.0What makes apple corporation (especially smart phone) to be different that other competitors.Briefly summarize your analysis and defend your position. Your Goal: Identify factors that are risks to the company’s success and growth opportunities in the external environment. Propose strategies to address major challenges and benefit from opportunities. Step 1: Choose one of these cases at the end of your online textbook to analyze: CrossFit at the Crossroads An Examination of the Long-Term Healthcare Industry in the USA Driving Innovation and Growth at Starbucks: From Howard Schultz to Kevin Johnson Sturm, Ruger and Co., and the U.S. Firearms Industry The Rise and Fall of ZO Rooms Step 2: Analyze the case. Identify the frameworks, tools, and resources that will help you gain a thorough understanding of the current state of the company and the challenges they face. Step 3: Synthesize your findings and propose solutions in a report. Your report should include the following: The main points of the case: Briefly summarize the case you chose to analyze. A summary of your analysis…
- The Body Shop The Body Shop may have grown rapidly in its early days, but its founder, the late Anita Roddick publicly dismissed marketing’s role. Roddick ridiculed marketers for putting the interests of shareholders before the needs of society. She had a similarly low opinion of the financial community, which she referred to as ‘Merchant Wankers’. While things were going well, nobody seemed to mind. Maybe Roddick had found a new way of doing business, and if she had the results to prove it, who needed marketers? But how could even such an icon as Anita Roddick manage indefinitely without consulting the fundamental principles of marketing? By embracing ethical issues, she thought she was way ahead of her rivals in understanding the public mood, long before the major retailers piled into Fairtrade and ‘green’ products? The troubles that the Body Shop suffer in this century indicate that a company may publicly dismiss the value of marketing while the going is good. Still, sooner or…How can a firm attempting to have a blue ocean business-level-strategy manage to avoid being "stuck-in-the-middle"?Assume you have been hired by Uber as a consultant to analyze its marketing environment. Specifically, Uber wants you to analyze two specific aspects of the company's environment - one micro (the company itself, its suppliers, marketing intermediaries, customer markets, competitors, and the public) and one macro(Demographic, Economic, Political, Ecological, Socio-Cultural, and Technological forces), and give advice. 1. Who will be the main direct competitor for Uber? What would you say are the main strengths and weaknesses of this competitor? How would you suggest Uber compete with the competitor? 2. What are the main legal regulations Uber must abide by to make and sell its services in the United States? Uber wants a list of the main legal regulations it will need to consider; what do these regulations require Uber to do or not do?
- How have Uber’s successes and challenges measured against its competitors (like DoorDash, Lyft and other taxi companies) and other companies within the software industry?Why can too much diversification hurt company performance? Answer in 20 minuteswhy pepsi company is consider as the best company in the world?
- 5 Tescos core purpose, values and key performance indicators suggest it takes a stakeholder rather than a shareholder approach. Discuss the relative benefits of such an approach to the company and to its various stakeholders compared to a more traditional shareholder approach.What is the competitive business strategy AMC Theatres applies?What are three general environment forces that are important to Apple. And how will those forces influence the firm going forward?