Industry’s critics say chemical manufacturers should bear theburden of proof for the safety of their products before theyhit the market. Industry’s supporters say that mandating moresafety research will hamper the introduction of products thatconsumers want and increase the price of products. What doyou think? Should government follow the precautionary principleand require proof of safety prior to a chemical’s introductioninto the market?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Industry’s critics say chemical manufacturers should bear the
burden of proof for the safety of their products before they
hit the market. Industry’s supporters say that mandating more
safety research will hamper the introduction of products that
consumers want and increase the price of products. What do
you think? Should government follow the precautionary principle
and require proof of safety prior to a chemical’s introduction
into the market?

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