In today's scenario, culture does change. For example, in studying the population of Oman, many Omani ladies are educated and leading higher position in many institutions. Due to economic activities, there are many people from different backgrounds and nationalities contributing to Oman's development. People are also getting more conscious about health and proper lifestyle. Explain at least five (5) changes in culture that may affect the way how marketers deal with product introduction, invention and marketing strategies.

In today's scenario, culture does change. For example, in studying the population of Oman, many Omani ladies are educated and leading higher position in many institutions. Due to economic activities, there are many people from different backgrounds and nationalities contributing to Oman's development. People are also getting more conscious about health and proper lifestyle. Explain at least five (5) changes in culture that may affect the way how marketers deal with product introduction, invention and marketing strategies.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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