Describe what Subway differentiates from its competitors in the market. Please select an attribute important to the consumers and expound why you use the products or avail the services of this brand. Next, Describe a specific target market for this brand and discuss why they are the appropriate segment to target upon to. B. Elaborate what you think is the value proposition of Subway when it comes to its products or services.

Describe what Subway differentiates from its competitors in the market. Please select an attribute important to the consumers and expound why you use the products or avail the services of this brand. Next, Describe a specific target market for this brand and discuss why they are the appropriate segment to target upon to. B. Elaborate what you think is the value proposition of Subway when it comes to its products or services.

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter13: Services Marketing

Section: Chapter Questions

Problem 2DYMP

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