Describe the marketing mix decisions (product, distribution, promotional, pricing) that marketers face. Choose a real-world product or service and apply the marketing mix decisions to it, explaining your choices.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
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3. Describe the marketing mix decisions (product, distribution, promotional, pricing) that
marketers face. Choose a real-world product or service and apply the marketing mix
decisions to it, explaining your choices.
Transcribed Image Text:3. Describe the marketing mix decisions (product, distribution, promotional, pricing) that marketers face. Choose a real-world product or service and apply the marketing mix decisions to it, explaining your choices.
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