Create a narrative report about customers needs and wants, techniques in identifying customers needs and wants, creativity or innovations in products and services, unique selling preposition, and product development

Q: You are a sales representative for your company. Write a letter in block format to XYZ of ABC…

A: Manav Industries 155 –YA  Industrial Area Delhi City January 31, 2018 Mr. XYZ The Manager ABC…

Q: How is cultural branding distinct from other forms of purpose branding? a)      It focuses on…

A: The correct option is (B) Explanation: Cultural branding refers to a type of branding where the…

Q: Differentiate between product line and product mix with the help of examples

A: The product mix is also known as product assortment, refers to the total number of product orders a…

Q: 1) Brand Equity is ........ Select one: O a. All the options O b. Low price O c. Value addition…

A: Hi! Thank you for the question, As per the honor code, we are allowed to answer one question at a…

Q: Service firms must therefore design __ and information programs so that consumers learn more about…

A: Options  (C) advertising campaigns   Services firms must therefore design advertising campaigns…

Q: Specialty products require a lot of advertising, personal selling, and other marketing efforts. O…

A: Specialty products are those products for which not much marketing efforts are required.

Q: The target audience for a burger brand is youth who are heavy users of smartphone for watching…

A: Search engine: Search engine refers to a software program that stores almost all the data and helps…

Q: Brand name must be extendable powerful O colored O long O

A: Brand name is a haphazardly embraced name that is given by a creator or merchant to an article or…

Q: The target audience for a burger brand is youth who are heavy users of smartphone for watching…

A: Search engine: A search engine refers to a software program that helps the users to search for…

Q: T F The marketing mix is composed of product,price, distribution, and promotion.

A: Marketing mix is a set of marketing tools which is crucial to develop the marketing strategy and…

Q: According to the text, establishing a brand is important because consumers often like to identify…

A: Importance of brand identity to a customer: A brand will help to differentiate a business from the…

Q: Which promotional tool would be most appropriate for each of these businesses: RE/MAX home sales;…

A: In marketing, promotion is any type of marketing activity done by an organization to both inform and…

Q: The target audience

A: Nowadays most people are addicted to social media and other platforms in smartphones, now we have to…

Q: Which components of the marketing mix have been proven to positively and significantly affect the…

A: * Option Selection -  Option A, Promotion, Option B , Product, Option C , Price, All of the three…

Q: Directions: Inside the box are the answer of the following statements below the box. Pick it out and…

A: Since you have asked multiple questions, we will solve the first question for you. If you want any…

Q: Title: Know and Retain Your Customers Competency: Define "relationship marketing" and explain the…

A: Relationship Marketing refers to a marketing strategy where the company shifts its focus from just…

Q: (a) What initial promotional plan directed to consumers in the target market did Callaway use? (b)…

A: Marketing aims to discover the needs and wants of consumers and potential consumers. Effective…

Q: Chapter 9 discusses conditioning as a form of learning. Several brands of meal kits offer free…

A: Classical conditioning in marketing refers to pairing of two stimulus. It is done in a manner that…

Q: Mary really loves perfume. She spends lot of time researching different brands, types, where the…

A: Some consumers may be able to make quick buying judgments based on their experience and knowledge,…

Q: In the context of testing a new product, which of the following is true of test marketing?     A.…

A: Product development is the actions taken by manufacturers or companies to either improve an existing…

Q: Which objective might be suitable if target customers already have positive attitudes about firm's…

A: Marketing mix is a method or technique to introduce a new product in the market to its customers. An…

Q: What target marketing strategy will you recommend for fishing accessories seller who wants to serve…

A: The fisherman belong to a region, which is specific in its nature and hence the right strategy would…

Q: 1) Criteria for choosing brand elements are........... Select one: O a. All the options O b.…

A: Brand image have an aesthetic and marketing appeal to the consumers due to its reputation and…

Q: You are a Sales representative for your company.Write a Letter in block format to ABC of XYZ…

A: Business Communication refers to the concept of sharing of information and data with people within…

Q: Evaluate how Wanda is currently applying each of the four Ps of marketing to the products Salty Pawz…

A: Disclaimer: Since you have asked multiple question, so as per the company policy, we will solve the…

Q: Which of the following marketing mix elements deal with maintaining brand loyalty and providing…

A: answer is option: A  relationship marketing

Q: Most organizations sell more than one product. They may offer a portfolio of products. Construct a…

A: The main aim of an organization is to satisfy the customer needs so as to boost sales and maximize…

Q: Coupons are a sales promotion tool best used to attract    a. Loyal customers b.…

A: A promotional tool within the kind of a document or electronic graphic that may be saved for a…

Q: Title What is co-branding and how does it affect logistical decisions? Define what is meant by a…

A: Co-branding is a marketing methodology that uses various brand names on a decent or administration…

Q: The method of selling unrelated products in a retail shop is calle

A: A sales strategy is characterized as a reported arrangement for situating and offering the item or…

Q: Cathy has created a website for her shop of homemade chocolates and scented candles. Apart from…

A: Answer Multi-Channel Marketing As Cathy is using traditional retailing as well as email an online…

Q: Promotional push strategy goal is to create demand among consumers & encourage them to request the…

A: To determine the best type of promotional strategy, a company should consider the target market.…

Q: Did the promotion attract new customers or more purchasing from current customers?

A: In organization products are introduced as per the requirements and needs of consumers. Every…

Q: Which of the following marketing mix activity is most closely associated with branding, packaging…

A: Marketing Mix - The mix of 4 elements that are necessary to make the product or service recognizable…

Q: The ambiance and store locations are related to which marketing mix? a. Product b. Price c.…

A: Marketing mix refers to the combination of elements that are included in the marketing functions. It…

Q: what is product policy, price policy, communication, and distribution. detailed answer ı need

A: An association, or association, is a substance –, for example, an organization, a foundation, or an…

Q: Effectively managing the sales function is a prerequisite for success in business markets. Thus,…

A: The marketing mix majorly includes components: product, price, place, and promotion. Here, the…

Q: Differentiate between product, production, sales and marketing orientation. What is the relationship…

A: Product orientation: A product-oriented approach means that the company designs products based on…

Q: What target marketing strategy will you recommend for fishing accessories seller who wants to serve…

A: What target marketing strategy will you recommend for fishing accessories seller who wants to serve…

Q: Which activity involves communicating the product benefits to the target customers to influence them…

A: Market Segmentation refers to the activity of grouping the entire customer market into smaller and…

Q: Discuss the importance of pricing the product reasonably.

A: Pricing the product reasonably is a very important task after the product is manufactured. It is a…

Q: Which one of the following options is NOT på sales relationship types? O a. Transformation…

A: Relationship selling is – as the name infers – a business procedure based around utilizing…

Q: Effective application of marketing mix is an effective tool in making the product reach the…

A: Marketing communications have different channels and tools. It focuses on any way a business…

Q: present to the execut committee. Find the guideline questions below a) Make a recommendation of what…

A: Marketing is an activity which the firm takes up to make customers. Here the customer is induced…

Q: The product, price, promotion, and place represent............... about marketing. (brands, product…

A: Marketing depicts the actions of a company comprising purchasing, selling, pricing, distributing,…

Q: Calculate the revised break-even point based on the marketing manager's suggestion.

A: Break-even point (BEP) indicating the point which an organization realizing no profit no loss or the…