Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Businesses that are socially responsible try to do which of the following? (Check all that apply)
Create a workplace free from hazards
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Preserve our scarce natural resources
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Have a workforce that reflect the various groups that comprise the community
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Offer counseling for employees with drug or alcohol problems.
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- How do motivated employees help in the organization? Done Decreased sense of the responsibility Decreased participation Better work with more wastage Better Productivityarrow_forwardWorkplace bullying and harassment have become challenging issues in many organizations and industries. Such misbehavior often involves intentionally harming others psychologically and/or emotionally on the job, as well as the development of a hostile work environment. While bullying and harassment can occur independently of each other, thus representing different issues, growing evidence suggests that these acts are interrelated, functioning together based on a prevailing negative corporate culture. Unfortunately, such misdeeds can make the workplace even worse because of the way they can encourage poor employee morale, negative work attitudes, and low job performance.Being one of the largest investment companies with a workforce of over 40,000 employees, Fidelity has faced many of these challenges, likely based on the sheer number of individuals who work there. The company terminated several successful money managers because of alleged sexual harassment and workplace bullying.…arrow_forwardYou just received an email request from your friend who is the vice president of human resources within your organization. She is taking an informal survey of a few close confidants on the topic of adding ethical criteria and evaluations to the organization’s employee appraisals process. She has asked you to provide your opinion in a brief email to her by the end of the day. How would you respond?arrow_forward
- Why do disgruntled employees and former employees so frequently employ the tactic of a logic bomb? What preventative measures can be taken to lessen the likelihood that a similar incident will occur again?arrow_forwardWorkplace ethics are not only essential for maintaining a positive work atmosphere but also for long-term business success. Beyond mere compliance with legal requirements, ethical conduct establishes a framework for fair competition, customer satisfaction, and employee retention. Organizations with a commitment to ethical practices are better positioned to attract and retain top talent, as employees are more likely to align themselves with a company that upholds their values. Moreover, an ethical workplace serves as a catalyst for innovation and collaboration, as individuals feel secure in expressing their ideas and concerns without fear of retribution. By fostering a culture that values ethical decision-making at all levels, companies can enhance their reputation, build stronger relationships with stakeholders, and ultimately achieve sustained success in an ever-evolving business landscape. Question: How can companies strike a balance between enforcing workplace ethics and allowing…arrow_forwardEmployee management is a crucial aspect of organizational success, as the performance and satisfaction of personnel significantly impact overall productivity. Effective human resource management involves recruiting, training, and retaining talented individuals who contribute to the company's success. Managers need to foster a positive work environment, encourage professional development, and provide constructive feedback to enhance employee engagement. Furthermore, addressing workplace diversity, promoting inclusivity, and ensuring fair compensation contribute to a motivated and dedicated workforce. Effective conflict resolution and communication skills are vital for maintaining a healthy workplace culture. By investing in the well-being and growth of employees, organizations can build a strong foundation for sustained success. Question: In what ways can organizations strike a balance between meeting the individual needs of employees and achieving the collective goals of the company?arrow_forward
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- Motivation, perception and personality are related to sociology. True or false? Visual design of a product package influences its brand image. True or false? Information processing capacity of human beings is not limited. True or false?arrow_forwardEmployers have an ethical and legal duty to provide a workplace free of harassment of all types. This includes harassment based on sex, race, religion, national origin and any other protected status including disability. Employees should not be expected to work in an atmosphere where they feel harassed, prejudiced against or disadvantaged. Discuss the above statementarrow_forwardWhat are the Principles of being a hardworking employeearrow_forward
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