Apple and Google were once companies that provided innovative new features on music devices, smart phones, and tablets. However, customers now complain that new products do not offer as many few features with each new version. Pick one of these types of devices and provide 3 to 5 creative innovations that could help this product

A company in the consumer electronics industry is experiencing a decline in its market share due to increased competition and changing consumer preferences. The company's products, once popular, are now losing traction in the market. Why should the company do PRODUCT INNOVATION AND DIFFERENTIATION? Intro Body Conclusion Please give a real-life example

Diffusion of Innovation There are certain products that can be associated with users in each stage of the diffusion of innovation curve. The process by which the use of an innovation-whether a product, a service, or a process-spreads throughout a market group, over time and across various categories of adopters, is referred to as diffusion of innovation. The theory surrounding diffusion of innovation helps marketers understand the rate at which consumers are likely to adopt a new product or service. It also gives them a means to identify potential markets for their new products or services and predict their potential sales, even before they introduce the innovations. Roll your cursor over each type of product to reveal definitions. Then place each product under the correct consumer type. PlayStation VR Headset Innovator Electric car Movies newly released on demand Early Adopter SUV Early Majority VCR Late Majority Electric car Laggard