8. Areas inside a company can be considered as macro environment. MICRO O MARKETING 9. Intermediaries are usually paid on a percentage of the total transaction. MICRO MARKETING 10. Shareholders, the community, financial institutions, media the government, and society are a part of microeconomics. MICRO O MARKETING
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- Ethics Some marketers attempt to disguise themselvesas market researchers who want to ask you questionswhen their real intent is to sell something to the consumer. What is the impact of this practice on legitimateresearchers? What do you think might be done aboutthis practice?1. How does every forces in micro and macroenvironment affect company's ability in creating customer value and building profitable relationship.(CLO2) Explain how EMAAR Company can use Business Pressures-Responses-Support Model to run its business
- Today, marketers cannot ignore consumers’ concerns about theenvironmental impact of the firm’s activities. Page 169What are some ofthe environmental concerns consumers have regarding marketingactivities? How can marketers address these concerns?How would managers view the structure of the markets in which they sell their products or services for a company like Publix?What is a firms micro environment, and why is it important?
- 1. Why is marketing analysis, planning, implementation, and control important for business owners? 2. In what ways can marketing analysis help you as a consumer? Explain.4. Name and describe (giving current examples) four major areas of the external environment that marketers have to be concerned and aware of. (You must provide a thorough description.)1. Given a historical context of marketing, assess the present role of marketing in the Financial Services organizations and predict how marketing might "look" in the future. 2. Consider yourself a Marketing Manager, how would you go about setting a good marketing strategy for a Credit Card product through video streaming?
- 13. What is the term given to the groups, individuals, and organizations that are directly affected by the practices of an organization? A) Primary agents of interest B) Social auditors C) Competitors D) Organizational stakeholders 14. The Chinese government controls all factors of production, the Chinese government has which type of economic systems? A) Capitalism B) Socialism C) Market D) Communismstion 19 ret ered ed out of ag tion stion 20 yet wered xed out of ag stion is the central, integrated, externally oriented concept of how a firm will achieve its objectives. is best noted for three principal categories that analyze and interpret how communications and interactions between cultures differ: context, space, and time. por nation has1. Any business has this technical aspect, may it be small or big _____. 2. Interest rates and inflation rates are considered immediate factors on an economic environment Group of answer choices True False 3. It is a social state where there exist one producer of good or service and the buyer has no other options to buy commodity in a market place