ENGR.ECONOMIC ANALYSIS
ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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3. Consider the following cost diagram for a pizza restaurant, a firm in a monopolistically
competitive industry.
Price
Average cost, MC
Marginal cost, MC
Perceived demand curve
For firm
MR
Quantity
a) Draw a copy of the graph showing the optimal quantity and price for the fim, and the areas
that represent its total cost and total profit.
b) Given the cost diagram exactly as it is drawn, describe what is likely to happen to the
restaurant's economic profit in the long-run, and why.
c) Suppose that after the market has reached long-run equilibrium, local consumer tastes change
away from this restaurant and demand for its pizzas falls. What will happen to the restaurant's
profit margin in this scenario?
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Transcribed Image Text:3. Consider the following cost diagram for a pizza restaurant, a firm in a monopolistically competitive industry. Price Average cost, MC Marginal cost, MC Perceived demand curve For firm MR Quantity a) Draw a copy of the graph showing the optimal quantity and price for the fim, and the areas that represent its total cost and total profit. b) Given the cost diagram exactly as it is drawn, describe what is likely to happen to the restaurant's economic profit in the long-run, and why. c) Suppose that after the market has reached long-run equilibrium, local consumer tastes change away from this restaurant and demand for its pizzas falls. What will happen to the restaurant's profit margin in this scenario?
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