1.Why are Public Relations the key to the success of every business? 2.Why would anyone want to work in Public Relations?
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1.Why are Public Relations the key to the success of every business?
2.Why would anyone want to work in Public Relations?..
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- f. how can marketers ensure that their marketing communication is ethical, transparent, and in compliance with industry standards and regulations?‘PR campaign allows you to create a media narrative that positions your brand to attract a target audience without the expense of traditional advertising’. Discuss how you intend to employ your five (5) SMART acronyms in evaluating your target audience in order to have an effective PR campaignPlease original work. What are some of the ethical questions you have to consider when conducting a public relations campaign?
- Outline some elements in a communication program that can be used to achieve the following objectives: (a) Increase store loyalty by 20 percent. (b) Build awareness of the store by 10 percent. (c) Develop an image as a low-price retailer. How would you determine whether the communication program met each of these objectives?You are considering a marketing manager of an advertising organization and your job is to enhance the sales .What type of thinking skills you must have to bring innovative ideas.Reveal its types with relevant example.?1. What should sites like Google and Facebook do to combat fake news? 2. What is the dfference among paid, owned, and earned media?
- Is Public Relations a management function? With examples, Substantiate your views.You are considered a marketing manager of an advertising organization and your job is to enhance thesales. What type of thinking skills you must have to bring innovative ideas. Reveal its types with relevantexamples.What advantages and disadvantages do blogs pose for marketers?
- 1 - Considering the Converse All Star Sneaker, select three of the seven marketing communication tools you deem to be most appropriate. Justify your choices. 2 - Converse must be aware of trends that impact on the future of marketing communications. Discus four marketing communications trends, relevant to the Converse All Star sneaker.1. Choose two ads and analyze why you think people might find them offensive, disrespectful, or inappropriate. Could it be changed to be more sensitive? Does the outrage or worry about the ads’message make sense to you? What less controversial approach could the company have taken to promote its product? Should the company have been able to foresee the impact the ad would have? 2. Also think of one commercial or ad campaign in your lifetime that you know caused backlash or that you thought was problematic. Describe what you remember of the ad and the criticisms of it. Was it appropriate for your social context or do you agree with its critics? 3. Use one of the four sociological perspectives (conflict theory, feminist theory, structural functionalist theoryor the symbolic interactionist theory to explain why you think the ads were represented the way they were.Respond in writing to the issues presented in this case by preparing two documents: a communication strategy memo and a professional business letter to advertisers.