Disadvantages Of Social Media

Facebook, being the most popular, has over 24 million active users per day, which is 37.5% of the population. The beauty of social media is that users have an environment where they can share posts, photos, videos, and even music to people around the world instantly. Social media is evolving

These platforms can enhance and aid in the success of businesses. Facebook is the largest social media site used in social networking. This social networking

Twitter is a platform that allows super-short posts of 140 characters or less. You can also tweet out an image, video that is on Vine, etc. Twitter has an estimated 310 million users as of April, 2016. Around 65 million of those users are based in the USA.

platforms in our daily life. According to the 2012 statistics by the largest social networking site Facebook,1 there

According to Forbes and Vespoli (2013), more than 500 million people in different age groups across the world use social media channels such as Facebook and Twitter in

Social media brought advancements to human communication, but the impact on how much it can reduce face-to-face communication is great. Through technological advancements, online communication, shopping, banking, and many more became easier to access. These are all advantages to humans because it allows them to process all they need through their mobile phones or laptops, however, social media brings some disadvantages to society. Although everyone wants the easier way of life, each improvement of technology reduces the amount of time people come out of their ways to meet with people.

On average, Americans spend close to 9 hours a day posting, tweeting, and streaming our lives on multiple social media platforms. Most people use social media to connect with others, express themselves, and to share opinions with the world. Businesses even use social media to advertise, expand customer service, and perform media checks when hiring potential employees.

Pew Research Center report the following statistics (see figures 1.1 and 1.2). In that context, a national survey of 1,520 adults conducted March 7-April 4, 2016, finds that Facebook continues to be America’s most popular social networking platform by a substantial margin: Nearly eight-in-ten online Americans (79%) now use Facebook, more than double the share that uses Twitter (24%), Pinterest (31%), Instagram (32%) or LinkedIn (29%). On a total population basis (accounting for Americans who do not use the internet at all), that means that 68% of all U.S. adults are Facebook users, while 28% use Instagram, 26% use

According to Simon Kemp, there are roughly 2.08 billion active social media accounts worldwide, which is “a 12% increase since last year” (Kemp). Social media has become an enormous part of everyday lives. It has been made so that everyone around the world can easily connect to one another- and almost instantly! Social media is a growing industry and has many positive and negative affects on those who use it.

56% of Americans use social media that means 177 million people in the United States use some form of social media. Social media has changed how we all communicate; we can get instant updates to any kind of event sporting, political, even national disasters from a device that can fit in the palm of our hand. Since 2004 Facebook has went from 1 million users to 1.15 billion users, Twitter since 2008 went from 6 million users to 555 million users today (Morrison) Since so many people use social media on a daily basis 93% of marketers use social media for business (Morrison). Many people use these resources as a news source as well as a way to communicate with friends. With so many users someone is bound to use these resources as a way to spread

In this day and age, social media has become an integral part of our lives. It has created a platform for people to share information instantly and communicate with people all around the world. Facebook is the most outstanding example of successful social media network. According to the first quarter 2015 earnings announcement by Facebook, the site has achieved 1.44 billion active users per month, and 65% of which are daily active users. Other social networking sites such as Twitter, Instagram and LinkedIn are also a powerful means of communication. With such a large audience, social networking sites provide ample opportunities to acquire information, network, and connect with friends.

The Social Media world is wide and more extensive than ever. It is a very strategic marketing platform that reaches different cultures, ages, religion,

“60% use Twitter, 33% utilize YouTube, 70% employ Facebook to communicate with their customers… 96% plan to spend more money on marketing through social media” (Southern New Hampshire University, 2015).

Consumers are able to communicate with each other in ways and volumes that were unheard of 20 years ago. Facebook has over 901,000,000 active users. Twitter has over 550,000,000. This allows consumers to spread word of mouth faster, and to a wider audience than ever before.

Businesses use platforms such as Twitter, Instagram, and Facebook as a modern tool to share information with their customers. Facebook offers the option for businesses to create a fan page for their company or product. Twitter allows the use of 140-character posts that users can follow, tweet, or retweet. Blogs are less commonly used, but allow businesses to write in journal type format. YouTube offers a video-library to its users with millions of viewers around the world. There are many other types of social media but most of them follow similar general communication capabilities. Utilizing these