Chapter 7, Problem 18MLM

Explanation of Solution

 Social search:

• The user generated content like videos, news and images related queries on social media like Twitter, Facebook, Flickr and LinkedIn are searched under social search.
• The idea behind social search is purely based on semantic relevance between the results and queries.
• It also creates the relationship between searchers and results.

 Semantic search:

• Semantic search will improve the search accuracy by understanding the user intention and the related searches of the user.
• It considers various points including intent, synonyms, context of search, variation of words, concept matching, generalized and specialized queries and natural language queries to give relevant search results.
• The Google and Bing are the example of semantic search.

 Mobile search:

• Mobile search is a developing branch of information recovery services that is centered on the junction of mobile platforms and mobile phones.
• It can be used to tell information about user searches and other mobile devices.
• Mobile phone contains web search engine which allow the user to determine mobile content on websites that is obtainable to the mobile network or mobile devices...