Contemporary Marketing
18th Edition
ISBN: 9780357033777
Author: Louis E. Boone, David L. Kurtz
Publisher: Cengage Learning
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Chapter 5.7, Problem 1LO
Summary Introduction
To identify: The 3 ethical principles for social media marketers.
Social media marketing is a process used to promote goods or service through digital tools or website.
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summarize the ethical considerations when using social media
What are the various issues and strategies to develop and implement a social media strategy?
Explain the businessobjectives for using social media.
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Contemporary Marketing
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