Case summary/Introduction:
The V group, which started with a mail order record business in 1970 expanded enormously to airline sector with in a span of 10 years. The main idea of growth is employee satisfaction rather than customer satisfaction. It was believed that a satisfied employee gives his productivity better compared to unsatisfied employee. A satisfied and motivated employee would even make a customer satisfied. The group has more than 71000 employees in 35 countries. The company offers flexible working hours, work from home facility, unlimited leave and access to many programs including health, medical facilities etc. V conducts an annual employee engagement survey to check on job satisfaction across the company.
Characters in the case: The V Group
Adequate information: The company offers flexible working hours, work from home facility, unlimited leave and access to many programs including health, medical facilities etc. V conducts an annual employee engagement survey to check on job satisfaction across the company.
To determine:
Kind of questions to be included in annual employee engagement survey.
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