Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN: 9781305506381
Author: James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Publisher: Cengage Learning
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Question
Chapter 14, Problem 4E
To determine
To categorize: The given products list into the given categories.
Expert Solution & Answer
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Students have asked these similar questions
Sort the following products into those priced with two-part tariffs, user charges only, or lump-sum access fees only: pay-per-view movies on cable TV, pay phones, Netflix, iTunes, country club membership, soda from vending machines, laundromats, cell phones, season ticket holders with seat rights.
A Caterpillar tractor one of the largest farm machinery in the world has requested for your services on pricing policy for its product. One of the things the company would like to to know is how much a 5% increase in price is likely to reduce the firm’s sales. What could you require in order to advice?
I have just visited the netflix website and learned about its pricing. I found the following plans
Basic
Standard
Premium
Monthly cost* (British Pound)
£ 5.99
£ 9.99
£ 13.99
Number of screens you can watch on at the same time
1
2
4
Number of phones or tablets you can have downloads (Links to an external site.) on
1
2
4
Unlimited movies, TV shows and mobile games
✓
✓
✓
Watch on your laptop, TV, phone or tablet
✓
✓
✓
HD available
✓
✓
Ultra HD available
✓
What type of pricing does this represent?
a. Limit pricing.
b. 1st degree price discrimination
c. 2nd degree price discrimination
d. 3rd degree price discrimination
e. None of the above.
Chapter 14 Solutions
Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
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