Business Essentials (12th Edition) (What's New in Intro to Business)
12th Edition
ISBN: 9780134728391
Author: Ronald J. Ebert, Ricky W. Griffin
Publisher: PEARSON
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Chapter 13, Problem 13.1QR
Summary Introduction
To describe: With an example the types of distribution channels that may be used to get products from manufacturers to the end users.
Expert Solution & Answer
Explanation of Solution
Types of distribution channels that may be used to get products from manufacturers to the end users with examples for each:
The types of distribution channels that are used to get products from manufacturers to end users are,
- Channel 0: Direct selling of products to the end customers without retailers. Examples: Company D sells its products to the end customers without any intermediaries.
- Channel 1: Selling to end customers using a retailer. Example: Many companies like Company W and Company T establishes its retail showroom to sell its product to the end customer without using intermediaries.
- Channel 2: Selling of products using both retailer and wholesaler. Example: Company C which is a wholesaler buy products from manufacturers in bulk quantity and then sells to the customers.
- Channel 3: Using agents or brokers before the wholesaler or retailer. Here more than one intermediaries come into work where the agent negotiates between the producer and seller. Examples: Companies which produces perishable goods where the products have to reach the end user before its rot uses agents as intermediaries.
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Having an effective distribution channel intermediary can be beneficial to manufacturers.
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Having an effective distribution channel intermediary can be beneficial to manufacturers. Explain the rationale for a manufacturer having its own distribution network instead of working through independent intermediaries?
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Chapter 13 Solutions
Business Essentials (12th Edition) (What's New in Intro to Business)
Ch. 13 - Prob. 13.1QRCh. 13 - Prob. 13.2QRCh. 13 - Prob. 13.3QRCh. 13 - Prob. 13.4QRCh. 13 - Prob. 13.5QRCh. 13 - Prob. 13.6QACh. 13 - Prob. 13.7QACh. 13 - Prob. 13.8QACh. 13 - Prob. 13.11ACh. 13 - Prob. 13.12A
Ch. 13 - Prob. 13.13ACh. 13 - Prob. 13.14ACh. 13 - Prob. 13.15ACh. 13 - Prob. 13.16TECh. 13 - Prob. 13.17TECh. 13 - Prob. 13.18TECh. 13 - Prob. 13.19TECh. 13 - Prob. 13.20EECh. 13 - Prob. 13.21EECh. 13 - Prob. 13.22EECh. 13 - Prob. 13.23CCh. 13 - Prob. 13.24CCh. 13 - Prob. 13.25CCh. 13 - Prob. 13.26CCh. 13 - Prob. 13.27CCh. 13 - Prob. 13.28CCh. 13 - Prob. 13.29CCh. 13 - Prob. 13.30C
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