Using MIS (10th Edition)
Using MIS (10th Edition)
10th Edition
ISBN: 9780134606996
Author: David M. Kroenke, Randall J. Boyle
Publisher: PEARSON
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Chapter 12.7, Problem 2CGDQ
Program Plan Intro

Personal Brand:

A Personal Brand is when someone classifies and markets themselves as a brand by establishing an image or impression on others.

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