Microeconomics
2nd Edition
ISBN: 9781259813337
Author: KARLAN, Dean S., Morduch, Jonathan
Publisher: Mcgraw-hill Education,
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Chapter 1, Problem 8PA
To determine
To find why others have not taken the advantage of the idea of drive-through bars.
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There are several hamburger shops around you. You are trying to find ways to make your hamburger shop the most successful hamburger shop in your area. What is at least one way you would differentiate your shop from others?
Your firm has a new strategy that will make its established product obsolete. However, it will take a year before you are ready to implement the new strategy. If you announce your plan in advance, profits will disappear because many customers will delay purchase until the new product is released. If you don't announce the new plan, customers will continue to buy the established product, but others may end up not doing business with you in the long run. What would you decide to do?
Will the long-run customer relationship and sales gains from the promotion justify its costs?
Chapter 1 Solutions
Microeconomics
Ch. 1 - Prob. 1RQCh. 1 - Prob. 2RQCh. 1 - Prob. 3RQCh. 1 - Prob. 4RQCh. 1 - Prob. 5RQCh. 1 - Prob. 6RQCh. 1 - Prob. 7RQCh. 1 - Prob. 8RQCh. 1 - Prob. 9RQCh. 1 - Prob. 10RQ
Ch. 1 - Prob. 11RQCh. 1 - Prob. 12RQCh. 1 - Prob. 13RQCh. 1 - Prob. 14RQCh. 1 - Prob. 15RQCh. 1 - Prob. 16RQCh. 1 - Prob. 17RQCh. 1 - Prob. 18RQCh. 1 - Prob. 19RQCh. 1 - Prob. 20RQCh. 1 - Prob. 21RQCh. 1 - Prob. 22RQCh. 1 - Prob. 23RQCh. 1 - Prob. 24RQCh. 1 - Prob. 1PACh. 1 - Prob. 2PACh. 1 - Prob. 3PACh. 1 - Prob. 4PACh. 1 - Prob. 5PACh. 1 - Prob. 6PACh. 1 - Prob. 7PACh. 1 - Prob. 8PACh. 1 - Prob. 9PACh. 1 - Prob. 10PACh. 1 - Prob. 11PACh. 1 - Prob. 12PACh. 1 - Prob. 13PACh. 1 - Prob. 14PACh. 1 - Prob. 15PA
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- Which item below represents a non-price strategy? Multiple Choice Sending thank you cards to your customers thanking them for their loyalty. Improving the customer service. All of the above. Offering a one-year money back guarantee.arrow_forward09.arrow_forwardMario wants to expand the market for his specialty line of clothing, but he doesn't have the funds to build a second store or to create a catalog. What channel would be the best way for Mario to find more customers without incurring a huge expense?arrow_forward
- It refers to the factor or consideration exhibited by a company, service, product or brand as the reason that one product or service is different from and better than the others and that enables it to stand out from competitors.arrow_forwardCrowdsourcing affects new product development by: Group of answer choices: A) providing a controlled, exciting environment for the development of new product ideas. B) being a secretive process that helps to firm collect new ideas that other firms haven't seen. C) providing the company with ideas from a great many sources, including consumers. D) allowing inventors of novel technical products a way to promote their ideas.arrow_forwardIf you do not have a large market for your product or service, what should you do to be sure it retains its value? Make sure to scale your business and its cost to the size of your market. Identify other products or services that you could include alongside the original in order to increase market size. Consider ways to substantially change your product or service in order to increase your market size. Shelve your idea; perhaps the market will increase in future.arrow_forward
- a list of instructors that describe exactly how to respond to any possible situation is a -check list -game tree -playoff chatt -stratgic plan.arrow_forwardWhen a store cannot get an item due to a lack of supply, it can offer the customer a few options. Which of the following is not an option that stores should offer customers when supply is low? The store can contact the customer when the item is back in stock. The store can pay to have the item shipped directly to the customer from the producer. The store can offer the item for free when the supply is restored. The store can apologize for not having the item and lose the sale.arrow_forwardElvira College has an enrollment of 1,000 students and is located in a small Midwestern town named Johnsonville. Johnsonville has a total population of 2,500 people. The nearest town is 20 miles away. Most of the residents shop locally, but they travel about once a month to the larger city and pick up the large-ticket items. Johnsonville has one fairly good-size supply store named Jameson's Grocery. The only other place in town where you might buy supplies is at the gas station/convenience store located on the edge of town. What competitive situation is Jameson's Grocery experiencing?Competitive Situation:Explanation:arrow_forward
- policies government can have in place to increase perfect competition in the marketarrow_forwardWhich divisions of the business spent their money on products and services that were correctly budgeted for?arrow_forwardSelling T-shirts is easy. Consumers spend at least $15 billion a year on them. Moreover, the inventory is easy to store, doesn’t spoil, and is compact. On the surface, a great business. But there’s a catch—everybody and his brother sells T-shirts. Every beach resort has dozens of T-shirt shops. And they sprout like weeds at every major sporting or concert venue. And then there are all the online sites that offer custom designs and quick delivery. So, the competition is intense. This makes it near impossible for any T-shirt shop to raise the price of its T-shirts, much less hold on to profits. The owner of a T-shirt shop in South Padre Island, Texas, lamented, “Every day you have to compete with other shops. And if you invent something new, they will copy you.” Questions:1.What determine the ability to make profit on this market of T-Shirts?arrow_forward
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