Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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With the growing dependence on social media, how is Facebook reprogramming society, how it's impacting privacy, privacy, how we think and how we act in our lives.
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Step 1: What is social media?
Social media is a peer to peer platform where content creator and consumer both can be the same party. Example can be Facebook, Instagram, Snapchat, etc.
They earn money from advertisements. The more engaged people on the platform, the more money platforms can earn.
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