Why might major changes in the manufacturer’s pricing policies or terms of sale create havoc for the channel members? How might the manufacturer mitigate the negative effects of such changes?

Mass-merchandisers Multiple Choice   face a bright future and increasing profits—because of decreasing competition.   offer lower prices to get faster turnover.   operate on the "buy low, sell high" philosophy.   try to reduce costs by reducing inventory turnover.   None of the answers are correct.

What are the functions performed by the distribution channels in cosmetivs products? How are some of these functions performed  in Shiseido's operation in China?

Please don't use handwriting please Coupons and rebates benefit different distribution channel members. Which would you prefer if you were a manufacturer, a retailer, and a consumer and why? Explain based on the concepts related to strategic pricing methods and tactics in marketing.