What strategies can organizations adopt to effectively integrate and manage multiple digital channels, such as social media, websites, mobile apps, and email marketing, to enhance customer engagement and drive business growth?

What strategies can organizations adopt to effectively integrate and manage multiple digital channels, such as social media, websites, mobile apps, and email marketing, to enhance customer engagement and drive business growth?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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