What does it mean to say that an investor is risk-averse? Select one: a. The greater the return from an investment, the greater the risk demanded by the investor. b. The investor would invest in government bonds but would never invest in the share market. c. The investor will avoid risk at all costs. d. None of the above.

“Even in an efficient market, it is still valid to seek out a ‘favourable’ rate of return from an equity investment. In an efficient market, one security is as good as any other.”  Do you agree? Why?

In the Concepts in Action, the speaker mentioned, "A stock is fundamentally more difficult to value than a bond, because it’s less quantitative." Why do you think this is so (think about intrinsic vs. market value)?

No risk, no reward. Most people intuitively understand that they have to bear some risk to achieve an acceptable return on their investment portfolios. But how much risk is right for you? If your investments turn sour, you may put at jeopardy your ability to retire, to pay for your kid's college education, or to weather an unexpected need for cash. These worst-case scenarios focus our attention on how to manage our exposure to uncertainty. Assessing and quantifying-risk aversion is, to put it mildly, difficult. It requires confronting at least these two big questions. First, how much investment risk can you afford to take? If you have steady high-paying job, for example, you have greater ability to withstand investment losses. Conversely, if you are close to retirement, you have less ability to adjust your lifestyle in response to bad investment outcomes. Second, you need to think about your personality and decide how much risk you can tolerate. At what point will you be unable to…