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Three (3) reasons each why businesses should use cost leadership, differentiation and focus strategy to gain a competitive advantage?
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- Identify and breifly explain the difference between the three business level strategies?Three (3) reasons each why businesses are successful using market penetration strategy, market development strategy and unrelated diversification strategy?Discuss, How can organizations effectively manage conflicting objectives and interests during the strategic planning process?
- Identify possible innovations or new strategic models that Mc Donalds company can apply in terms of but not limited to the following:·Product·Place·Price·Promotion·PeopleWhat are generic competitive strategies, and how are they implemented in a firms value chain activities?Why do managers use strategic analysis?
- How might a planner decide on competitive growthstrategies using tools such as the market growth/marketshare matrix (Figure 2.3) and product-market matrix(Figure 2.4)?“Marketing perspective lie at the heart of strategic decision making, whether at the corporate, business unit, or product market levels.’ Reflect on the statement giving suitable examples.1. Differentiate between the five generic competitive strategies citing company examples for each.