Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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This video is produced by SOHO, a company that produces and sells CRM Systems. CRM's have become almost madatory for every company is todays business environment. Do some research and find a couple of companies that use CRM effectively. Describe those efforts in a couple of paragraphs.

 

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