This video is produced by SOHO, a company that produces and sells CRM Systems. CRM's have become almost madatory for every company is todays business environment. Do some research and find a couple of companies that use CRM effectively. Describe those efforts in a couple of paragraphs.

This video is produced by SOHO, a company that produces and sells CRM Systems. CRM's have become almost madatory for every company is todays business environment. Do some research and find a couple of companies that use CRM effectively. Describe those efforts in a couple of paragraphs.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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