The following are the reasons why a good country brand is essential, except: to attract talented people to study, live, and work in the country to boost the tourism industry of the country to attract foreign investments none of the given options

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The following are the reasons why a good country brand is essential,
except:
to attract talented people to study, live, and work in the country
to boost the tourism industry of the country
to attract foreign investments
Onone of the given options
It refers to a generalised descriptions of societies and people in them
which help tocategorize things, events and people and make sense of the
world around us
O behaviors
norms
stereotypes
O traditions
Transcribed Image Text:The following are the reasons why a good country brand is essential, except: to attract talented people to study, live, and work in the country to boost the tourism industry of the country to attract foreign investments Onone of the given options It refers to a generalised descriptions of societies and people in them which help tocategorize things, events and people and make sense of the world around us O behaviors norms stereotypes O traditions
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