ENGR.ECONOMIC ANALYSIS
ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN: 9780190931919
Author: NEWNAN
Publisher: Oxford University Press
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1. The demand for a monopoly seafood restaurant’s lunch is estimated to be:

Q = 200 – P

Assume TC = 10Q

  • What price and quantity maximize profit assuming the firm charges the same price to all customers? Show all work. Draw the graph to illustrate.

2. Now suppose a second seafood restaurant opens across the street. There are now two firms. The products are differentiated so that

Demand for firm 1’s product:  Q1 = 100 – p1 +(1/2)p2

Demand for firm 2’s product: Q2 = 100 – p2 + (1/2)p1

And TC1 = 10Q1; TC2 = 10Q2

Assuming both firms behave as Bertrand duopolists, solve for p1 and p2.  Show all work. Graph the reaction functions.

3) Suppose that in response to the presence of a superior competitor, firms polished its image and improved. As a result:

Demand for firm 1’s product:  Q1 = 160 – p1 +(1/2)p2

Demand for firm 2’s product: Q2 = 160 – p2 + (1/2)p1

              And TC1 = 20Q1; TC2 = 20Q2

Assuming both firms behave as Bertrand duopolists, solve for p1 and p2.  Show all work. Graph the reaction functions.

 

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