stribution manager of a FMCG firm, how will you distinguish the functions between logistics and physical distribution?        (b) You are a distribution manager in firm involve in distributing leather products , activities are hampered due to conflict between channel members, h

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter14: Marketing Channels And Supply Chain Management
Section: Chapter Questions
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 you are a distribution manager of a FMCG firm, how will you distinguish the functions between logistics and physical distribution?

       (b) You are a distribution manager in firm involve in distributing leather products , activities are hampered due to conflict between channel members, how will you resolve conflicts to bring the performance at least previous levels?

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