Strawberry Fizz is a renowned bottled juice manufacturer in Canada. It aims to expand to Japan. You are responsible for the brand's international communication strategy. Please describe the key factors that should be considered when deciding whether to engage in a standardized global marketing or an adapted marketing strategy

The multifaceted challenges an organization faces when contemplating international ventures are not only economic factors but also cultural, political, and legal dimensions. Analyze and briefly reference the critical aspects of understanding local customs, navigating regulatory landscapes, and managing cross-cultural communication. Consider the potential impact of global economic trends and geopolitical factors on the venture's success.

When does the US experience the need for US companies to focus on international marketing? Is it when most of your shopping list is 'Made in China, when you travel abroad and see attractive markets there, or when you hear news on tariffs and trade war?

What are the characteristics of B2B distribution strategy at the international level?