Practical Management Science
6th Edition
ISBN: 9781337406659
Author: WINSTON, Wayne L.
Publisher: Cengage,
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Strategy should be deigned to gain competitive advantage. In this relevance, Porter proposed market forces (e.g.; threat of substitutes, bargaining power of buyers, etc.) and competitive strategies (low cost leadership, etc.).
State the examples/scenarios for each of the market forces and competitive strategies that indicate the competitive move by the company results into gaining edge over the rival.
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