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Strategic Planning critical to IT?  a. To ensure that IT’s products and services meet users expectations. b. To ensure that IT’s products and services are cost effective. c. To ensure that IT’s products and services satisfy the CEO and the CFO. d. To ensure that IT’s products and services align with the enterprises Goals and Objectives.

Strategic Planning critical to IT?  a. To ensure that IT’s products and services meet users expectations. b. To ensure that IT’s products and services are cost effective. c. To ensure that IT’s products and services satisfy the CEO and the CFO. d. To ensure that IT’s products and services align with the enterprises Goals and Objectives.

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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 Why is Strategic Planning critical to IT? 


a. To ensure that IT’s products and services meet users expectations.
b. To ensure that IT’s products and services are cost effective.
c. To ensure that IT’s products and services satisfy the CEO and the CFO.
d. To ensure that IT’s products and services align with the enterprises Goals and Objectives.
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