Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Some benefits of living in a diverse society include - it promotes tolerance and understanding between different cultures; it enriches our community through shared experiences with different people; it attracts more money to our economy through the growth of different businesses to mention a few. Some features of cross-cultural management include - increase cross-cultural awareness, understand and adequately interpret culturally conditioned managerial behaviours, attitudes and values, obtain skills for establishing relationships with potential international business counterparts in future and be able to effectively communicate across cultures

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What is the Importance of cultural diversity today?

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