Several companies are using crowdsourcing as away for customers to help solve each others’problems. How might companies harness thepower of crowdsourcing to combat instances ofviral negative WOM?

Q: Explain the distinction between standardization and customization when companies craft worldwide mar...

A: In the expert world, globalization has a giant effect on agencies and the way merchandise is markete...

Q: Listed below are three different products in various stages of the product life cycle. What marketin...

A: There are four stages of product life cycle; which are, introduction stage, growth stage, maturity s...

Q: What are the three degrees of distribution density?

A: The distribution density is the availability level selected by the marketer for the particular produ...

Q: What is the difference between fixed costs and variable costs?

A: The production process is initiated in every business for manufacturing the final Products. This cos...

Q: The first Domino’s Pizza restaurant was near a college campus. What implementation problems are (a) ...

A: Marketing is the process by which a corporation stimulates the purchase or sale of a product or serv...

Q: Besides being a method of communication, online social networks are also innovations that are being ...

A: Innovation is said as the process of where a new idea is transformed to make it a physical product o...

Q: The advent of MTV in 1981 was significant chiefly because it: 1) Changed the focus of popular music ...

A: Option (2) is incorrect because It has nothing to do with MTV broadcasting, which has a completely d...

Q: how are changes in technology changing the way you personally interact with distribution? write abo...

A: what is distribution Distribution means spreading the product overall to the marketplace which means...

Q: Compare and contrast Twitter and Snapchat

A: Social media in the modern marketing era is a must have tool for marketing. Today, it plays an essen...

Q: Identify the major trends that have influenced world trade and global marketing.

A: Global marketing is important as it provides business new opportunities and streams of income it als...

Q: As per you, why is the Net promoter score(NPS) an important consideration for marketers?

A: Ans. Introduction    Net promoter score misses the customer satisfaction in the form of loyalty. It ...

Q: Describe three approaches to developing a company’s sales forecast.

A: Sales and production are the most critical activities for any company. Production helps the company ...

Q: Explain how marketingmanagers positionproducts in themarketplace.

A: Market positioning is the capacity to affect customer perception of a brand or product compared to c...

Q: Check the response that describes your agreement or disagreement with each statement listed below: S...

A: Understanding customers is very critical for any marketing campaign to execute. It is also important...

Q: How does marketing shape consumers needs and wants?

A: Marketing is about fulfilling consumer needs and wants in a most efficient way, so that it is benefi...

Q: Explain what marketsegmentation is andwhen to use it.

A: Marketing concepts has various elements attached to it for making effective strategies to each audie...

Q: Mention a case study (an example) of a cost leadership strategy

A: Example - Walmart is likely the most well-known cost leader, having grown to become the world's larg...

Q: What is the difference between the demographic and behavioral basesof market segmentation?

A: Segmentation is the performed by marketing team where they have to identify their target customers. ...

Q: Differentiate the roles played by the host community in the industry

A: What is Host Community  A ‘host community’ terms to a  group of people who share a common identity a...

Q: Which channel and intermediaries will best satisfy the buying requirements ofthe target market?

A: The important parties involved in marketing are buyers and sellers and they use different advertisem...

Q: What is the difference between a direct and an indirect channel?

A: Middlemen play a vital role in meeting the customer demand and getting the product of the manufactur...

Q: Examine and reflect upon personally held values and the impact they might have on practice, individu...

A: Employee reflection, both their direct superiors' and your own, is one example where their perspecti...

Q: In relation to Bargaining Power with Buyers. gives real examples of how this can affect company stra...

A: The bargaining power of buyers is part of  porter's 5 force analysis where the consumer has the powe...

Q: What dimensions of the consumer-based brand equity pyramid have the Secret brand team focused on wit...

A: Brand image/Equity can be referred to as the image which customers actually perceive for the brand. ...

Q: What impact do you think CVS’s decision to stopselling tobacco products will have on (a) its longter...

A: In the modern business world, the social responsibilities are associated with the efforts that compa...

Q: How successful would a television commercial in Japan be if it featured a husband surprising his wif...

A: Television commercial - Television commercial is also called a television advertisement, TV advert, ...

Q: Model of Consumer Behavior and factors that affects its buying behavior.

A: Who is a consumer? Any individual who purchases goods and services from the market for their end ...

Q: Successful catalog retailers often send _______________ catalogsto _______________ markets identifie...

A: Retailers are known for selling goods in small quantities near localities and markets. These busines...

Q: Write an essay about buying latest gadget wil help you with your online class.

A: Gadgets are very crucial to students nowadays. These devices are crucial for students because they n...

Q: What type of marketing strategy is CVS using?

A: Health care within the united states has modified at a fast pace, and so if CVS has arisen as a cont...

Q: b) Very few new brands survive the first year and become successful. Why is this? Identify and expan...

A: Introduction: All of those big brand names we are hearing and associating every day of our lives, a...

Q: You are the newly appointed Brand Executive of a body lotion at Unilever. The company is planning to...

A: Launching a new product in the market requires a lot of analysis and market knowledge. Sometimes a g...

Q: Give your understanding about the concept of sustainable tourism

A: Tourism is an important source of revenue for many countries. For example, countries such as Austral...

Q: Individual Activity 3: Keeping in mind your dream business venture, identify what are its strengths ...

A: Strengths -  Not only have their relaxing tunes provided dopamine boosts. Collecting K pop merchand...

Q: What factors influence involvement of a householdmember in a purchase decision?

A: To understand the impact of family on consumer behavior, let us first define what a family is. A fam...

Q: the differences between traditional quality management and TQM and why TQM is bette

A: The idea, execution, and analysis of conventional and total quality management vary. administrators ...

Q: How could P&G build buzz or WOM for Tide Pods?

A: There are techniques to encourage potential customers to spread ideas about companies and their prod...

Q: What is meant by a marketing channel?

A: Marketing function focus to help both business and customers through creating awareness about the pr...

Q: CSU Stanislaus is considering adding a Sports Marketing program on campus. Discuss the possible type...

A: In the given case study, We are provided with information about CSU Stanislaus, a university in Turl...

Q: Ergonomics Advertisement  Example:

A: The ergonomics is basically something which is designed or made for the comfort of the people at wor...

Q: Which of the eight reasons for new-product failure did GoPro avoid to ensure the success of GoPro’s ...

A: The non-significant difference point shows the product and service variables contributing to the dis...

Q: Define marketing and describe the exchange process. Specify the functions of marketing. Explain the ...

A: Definition of Marketing: According to Philip Kotler, marketing is defined as the science and art of ...

Q: 2 Suppose research at Panasonic reveals that pro- spective buyers are anxious about buying smart tel...

A: Consumer anxiety would create difficulties for firms. It would create lot of questions in the minds ...

Q: What determines the likelihood that a consumerwill seek information from an opinion leader?

A: Opinion leaders are said to individuals who gives their opinion about certain product or brands to p...

Q: What are the basic principles that should befollowed in marketing to an African Americanmarket segme...

A: All marketing decisions related to targeting a customer segment are taken after the process of segme...

Q: What is the difference between an input metric and an output metric?

A: Strategic marketing is the use of marketing disciplines to help organizations achieve their goals by...

Q: What are prosumers? How does the culture of customization and concept of personal choice change the ...

A: There has been rapid changes in the taste and preferences of the consumer because their access to kn...

Q: PLEASE help we need the following in our ASSESSMENT our business/product is CANDLE LAVANDER SCENT ou...

A: A business method is a set of actions taken by a group to accomplish a specified purpose. Each phase...

Q: What do we mean when we say that children learnconsumer skills, consumption-related attitudes, andco...

A: Childrens are target customers for many products such as toys, video games, sports goods etc. Theref...

Q: How homogeneous are Asian Americans?

A: Asian Americans are the fastest growing ethnic group in the United States. Currently, this community...

Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.