Samuel is in his mid 40's and has worked for Andres Enterprises for almost 20 years. Samuel has seen the enterprise grow from just over 20 employees when he started to work for the enterprise to over 200 today. Even though Samuel has been promoted over the years and his responsibility has increased, he has recently become worried about his future at the enterprise. This has something to do with his uneasiness in the use of computers. For the past five years, this was not much of a concern since computers were not used in any HR applications. But with Internet gaining so much popularity especially in its application in the field of HR, Samuel is starting to be restless. He feels he is no longer young to learn the new technology aside from the fact that he is having a hard time understanding the system. Because Samuel is so far behind his colleagues when it comes to using the new technology, he is shy to ask for help. To make matters worse, a memo was issued by the head of HR informing everyone to actively use the HR'S in the different HR functions, including the processing of applicants, payroll computations, and the employees ' benefits administration. State what Samuel's problem?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Samuel is in his mid 40's and has worked for Andres Enterprises for almost 20 years. Samuel has seen the enterprise grow from just over 20 employees when he started to work for the enterprise to over 200 today. Even though Samuel has been promoted over the years and his responsibility has increased, he has recently become worried about his future at the enterprise. This has something to do with his uneasiness in the use of computers. For the past five years, this was not much of a concern since computers were not used in any HR applications. But with Internet gaining so much popularity especially in its application in the field of HR, Samuel is starting to be restless. He feels he is no longer young to learn the new technology aside from the fact that he is having a hard time understanding the system. Because Samuel is so far behind his colleagues when it comes to using the new technology, he is shy to ask for help. To make matters worse, a memo was issued by the head of HR informing everyone to actively use the HR'S in the different HR functions, including the processing of applicants, payroll computations, and the employees ' benefits administration. State what Samuel's problem?
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