Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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8. Professor Hong in the department of Business Analytics at University of Hawaii is
evaluating three new textbooks for its introductory management science course,
which all business students are required to take. The texts, identified by the authors,
are Adams/Jones, Barnes, and Cook/Smith. The committee's selection criteria are
topical coverage, readability, cost, and the available supplements. Following are the
committee's pairwise comparisons of the three textbooks for each of the four criteria
and the committee's pairwise comparisons for the criteria:
Coverage
Textbook
A
B
C
A
1/2
1/5
2
1
1/3
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Transcribed Image Text:8. Professor Hong in the department of Business Analytics at University of Hawaii is evaluating three new textbooks for its introductory management science course, which all business students are required to take. The texts, identified by the authors, are Adams/Jones, Barnes, and Cook/Smith. The committee's selection criteria are topical coverage, readability, cost, and the available supplements. Following are the committee's pairwise comparisons of the three textbooks for each of the four criteria and the committee's pairwise comparisons for the criteria: Coverage Textbook A B C A 1/2 1/5 2 1 1/3
Readability
Textbook
A
1/5
1/4
B
1
4
1/3
1
Cost
Textbook
A
B
A
1
2
В
1/2
1
3
1/3
1/3
1
Supplements
Textbook
A
A
1
7
B
1/4
1
3
1/7
1/3
1
Criterion
Coverage Readability
Cost
Supplements
Coverage
1
1/3
1/2
Readability
3.
1
1/3
Cost
2
3
3
Supplements
1/2
1/4
1/3
1
Using AHP, determine which textbook the committee should select. Check the consistency of
the pairwise comparison matrix for the criteria.
expand button
Transcribed Image Text:Readability Textbook A 1/5 1/4 B 1 4 1/3 1 Cost Textbook A B A 1 2 В 1/2 1 3 1/3 1/3 1 Supplements Textbook A A 1 7 B 1/4 1 3 1/7 1/3 1 Criterion Coverage Readability Cost Supplements Coverage 1 1/3 1/2 Readability 3. 1 1/3 Cost 2 3 3 Supplements 1/2 1/4 1/3 1 Using AHP, determine which textbook the committee should select. Check the consistency of the pairwise comparison matrix for the criteria.
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