One of the goals of value-based marketing is to provide greater value to consumers: O at the least profit. using green marketing inflationary currency manipulation. than competitors offer. O than consumers can provide for themselves using regional cohorts. O through competitive intelligence efforts designed to measure consumers' sensitivity to price changes.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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One of the goals of value-based marketing is to provide
greater value to consumers:
at the least profit.
using green marketing inflationary currency manipulation.
than competitors offer.
O than consumers can provide for themselves using regional
cohorts.
O through competitive intelligence efforts designed to
measure consumers' sensitivity to price changes.
Transcribed Image Text:One of the goals of value-based marketing is to provide greater value to consumers: at the least profit. using green marketing inflationary currency manipulation. than competitors offer. O than consumers can provide for themselves using regional cohorts. O through competitive intelligence efforts designed to measure consumers' sensitivity to price changes.
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