Need the correct answer to this practice question I found online please selecting one of the choices below What is a cost per mille? It is the total cost for a print advertisement. > It is the cost an advertiser pays to ship a print advertisement to its destination. > It is a percentage, which is based per thousand target viewers who have seen or heard an advertisement. > It is the formula for determining how much a billboard advertisement will cost based on how many miles away a person will see it.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
icon
Concept explainers
Topic Video
Question
Need the correct answer to this practice question I found online please
selecting one of the choices below
What is a cost per mille?
It is the total cost for a print advertisement.
> It is the cost an advertiser pays to ship a print advertisement to its destination.
> It is a percentage, which is based per thousand target viewers who have seen or heard an advertisement.
> It is the formula for determining how much a billboard advertisement will cost based on how many miles away a person will see it.
Transcribed Image Text:Need the correct answer to this practice question I found online please selecting one of the choices below What is a cost per mille? It is the total cost for a print advertisement. > It is the cost an advertiser pays to ship a print advertisement to its destination. > It is a percentage, which is based per thousand target viewers who have seen or heard an advertisement. > It is the formula for determining how much a billboard advertisement will cost based on how many miles away a person will see it.
AI-Generated Solution
AI-generated content may present inaccurate or offensive content that does not represent bartleby’s views.
steps

Unlock instant AI solutions

Tap the button
to generate a solution

Knowledge Booster
Inventory management
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning