n the context of the family life cycle, which of the following statements is true of households with older children? Question 15 options: a) ​They will decrease their spending on alcohol, education, and transportation. b) ​They spend more on food, entertainment, education, as well as cars and gasoline. c) ​They will increase their spending on health care, clothing, housing, and food. d) ​They buy cars to display their status more than to fulfill their needs.

Disneyland and DisneyWorld have traditionally marketed to families; recently, however, new household life cycle patterns have led to changes in the marketing strategy. Identify three household life cycle stages that Disney may want to consider in the future, and for each, provide justification. (Note: Find sources of data for justification from Census or the Bureau of Economic Analysis)

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Other than baby boomers, identify any generational cohort you studied in this course. Then, using three stimulus factors, develop an electric car (any brand) print advertising copy to target this cohort.

What is the concern of competitive rivalry? 1 In the area "Threats of substitutes" what is the biggest threat to e-readers?

How does gen z cohort differ from the previous cohort (generation)?

what was Becker' s conclusion regarding the relationship between income and household size?